For years, CHEP had dominated the world’s wooden pallet market, an industry worth billions of dollars. But great success had also bred complacency, and the company was suffering from unhappy customers and shrinking sales.

But the world’s largest pallet company had much more to offer than just wooden pallets to get goods from the factory to the store. They had years of experience across the entire supply chain, experience that could save potential clients millions of dollars per year and custom solutions that helped solve nearly any logistical problem.